Element Visibility Trigger in Google Tag Manager – How to Track Website Elements

Element Visibility Trigger in Google Tag Manager – How to Track Website Elements

In this video you’ll learn how you can track elements in your website using the Visibility Trigger in Google Tag Manager. This allows you to track people who see a particular element, like a form, promotion or another element of your website in their browser.

You’ll learn how to identify the element in your HTML, then how to configure the trigger, including options for setting the visible percentage of the element and more.


Tracking events with Google Tag Manager: https://www.youtube.com/watch?v=zrI0FlNSSA0 />Tracking embedded YouTube videos with Google Tag Manager: https://www.youtube.com/watch?v=XGxbhu9-FWc />Tracking site search without query parameters using Google Tag Manager: https://www.youtube.com/watch?v=D_vLHRB4kOw />My Google Tag Manager course: https://www.lovesdata.com/courses/google-tag-manager


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8 thoughts on “Element Visibility Trigger in Google Tag Manager – How to Track Website Elements”

  1. Looks like you're using Squarespace. Are you running E-Commerce? Have you considered making videos covering a GTM implementation on a Squarespace commerce site? I'd love to see how you worked with Squarespace's GTM limitations when it comes to the checkout/cart.

  2. Hi Benjamin, Thanks for the great information, really love it…
    is it possible to Trigger when a specific image is fired? like for example, I have to do something if a page has an image with name "abc.jpg'" no need to set visibility just this image exist or not thats it…
    Again Thanks!

  3. Thx … great! Do you think it would be possible to use the visibility trigger as exclude trigger for form validation (if error message element goes visible, don't fire the button click)? thinking about the timing. Lg Martin

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