Google Adwords Bid Adjustment Tutorial (Live Case Study)

Google Adwords Bid Adjustment Tutorial (Live Case Study)

Google Adwords bid adjustment. In this video we show you a live case study for Google Adwords bid adjustments. We show you how we tweak and optimize our Adwords campaigns and bidding strategy based on campaign performance.

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⏱️TIMESTAMPS⏱️
0:00 Intro
0:23 Getting Started
1:20 How to adjust bids
5:40 Outro

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8 thoughts on “Google Adwords Bid Adjustment Tutorial (Live Case Study)”

  1. You should put your clear winner in a new ad group and modify your ad so that the keyword is inside the headline and at the beginning of the description this will lower you cpc and increase your ctr and rank above 1.5. Try it out

  2. First, thanks for the awesome vid (as always)! In a local locksmith campaign where most of the leads are call leads and not lead forms, how would you do the conversion measurement? We are using CallRail. Is it something that can be measured within the Adwords interface? Thanks!

  3. In my opinion, you're making decisions based off too small of a data set. When you only have 9 clicks, 15 clicks, 20 clicks, etc. you can't actually make any statistically valid decisions off of it because you don't have enough clicks for the data to show anything statistically significant.

  4. You are clueless, them conversion rates are shocking lol my biggest account I work on, has a 25% account wide conversion rate (over an extended period of time 2+ months), the best campaigns on the account are between 30-40% conversion rate, at least show a decent account in a tutorial 🙂

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