Google Analytics, Ultimate Beginner’s Guide

Google Analytics, Ultimate Beginner’s Guide

Google analytics is probably the most powerful and popular free analytics software available on the market, however, it can be daunting to most beginners.

But if you are running a website without a data reporting tool such as Google analytics you might as well try to sell ice to Alaska.

No matter what size your business is, you need to understand what is happening on your website so you can shape your online strategy.

And beginner or not, google analytics will help you just do that. You may think data analysis is not very glamorous and you’re probably right.

But with the help of google analytics you will find out who visits your website, when, at what time, what they are buying and much more.

The downside is, Google analytics can be a little complex if you are a beginner or never used it before.

That’s why I have created the ultimate beginner’s guide to Google analytics so you can improve your business’ strategy in no time.

– In this tutorial you will learn:

– How to navigate through Google Analytics’ interface: 1:57

– What key metrics you should be watching closely: 6:49

– How to set up goals and campaign tracking: 17:11

– How to use the data from Google analytics to drive more traffic to your site: 29:09

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10 thoughts on “Google Analytics, Ultimate Beginner’s Guide”

  1. If you're reading this comment wondering whether to watch this or not, I spent hours going through Google's own 'Beginners Analytics' video course, and found Ranking Academy's far more useful. Gives you a great snapshot overview of the control panel and some excellent short cuts to powerful info that Googles videos didn't even mention. Far clearer and more concise you won't regret investing the half hour.

  2. Thank you for this video. I found it very helpful. I have a question. When I see a peak on the graph, for a certain date, how do I go into it to see what it was that brought people to that page on that day?

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