How to create a Universal Analytics property (instead of a GA4 property)

How to create a Universal Analytics property (instead of a GA4 property)

Need to create a Universal Analytics property? In this video, you will learn how to create a Universal Analytics property instead of a GA4 (Google Analytics 4) property. Since GA4 is now the default property in Google Analytics, you will need to use ‘Advanced Options’ when creating a new property. Let’s take a look!

YOUR UNIVERSAL ANALYTICS RESOURCES:
○ Configuring goals –https://youtu.be/p6Yy9KCPTGA
○ Linking to Google Ads –https://youtu.be/jK8jYaMP-QY
○ Campaign tracking –https://youtu.be/d11vwgx2pWU
○ How to master Google Analytics –https://youtu.be/WxdDiWExfEg

YOUR GA4 RESOURCES:
○ Getting started with GA4 – https://youtu.be/iJyGEuiIjOk
○ Tracking conversions in GA4 –https://youtu.be/OD6kj7awY9s
○ Ecommerce tracking with GA4 – https://youtu.be/2mNZQV7wFFo
○ Cross-domain tracking with GA4 –https://youtu.be/11aNvvj2r_E

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My book: https://amzn.to/2FTQ8SX

SAY HELLO!
○ My blog – https://www.lovesdata.com/blog-welcome
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○ Email platform – https://lovesdata.co/zrLd7
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○ Data connector – https://lovesdata.co/oOWkI

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10 thoughts on “How to create a Universal Analytics property (instead of a GA4 property)”

  1. Thanks for the information; I do have a quick question! Now that I have created both a UA and GA4 property, to actually receive the benefits of UA, I have to add the tracking code and ID, but this information is different from the GA4 property. Will this information be shared with both properties even if only one of them is added to my website? And if not, then what is the benefit of creating both properties at the same time?

    Thanks in advance!

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