In today’s Insider Update we’ll talk about Google’s latest announcements for Google Ads, Google Analytics, and Google Tag Manager made during Google Marketing Livestream 2021.
JUMP TO A TOPIC:
0:24 Google Ads announcements
3:06 Google Analytics announcements
4:58 Google Tag Manager announcements
YOUR EXTRA RESOURCES:
○ Google Ads announcements – https://support.google.com/google-ads/answer/10727844
○ Performance Max campaigns – https://support.google.com/google-ads/answer/10724817
○ Setting up enhanced conversions – https://support.google.com/google-ads/answer/10172785
○ Consent in Google Tag Manager – https://support.google.com/tagmanager/answer/10718549
○ My courses (paid) – https://www.lovesdata.com/courses
LATEST YOUTUBE VIDEOS FOR YOU:
○ Event tracking in Google Analytics 4 (GA4) – https://youtu.be/N5mGXJLrtrs
○ Google Ads certification – https://youtu.be/QPNstEMGCCU
○ Keyword match types – https://youtu.be/-syQ0__fAEg
○ Tracking buttons in Google Analytics 4 (GA4) – https://youtu.be/T6x6gwLezNQ
○Google Analytics certification – https://youtu.be/TBsup9WEvZA
○ Enhanced Measurement in Google Analytics 4 (GA4) – https://youtu.be/yM0LGcN1taw
My email updates: https://www.lovesdata.com/email-newsletter
My courses: https://www.lovesdata.com/courses
My book: https://amzn.to/2FTQ8SX
SAY HELLO!
○ My blog – https://www.lovesdata.com/blog-welcome
○ Contact me – https://www.lovesdata.com/contact-us
TOOLS I USE AND RECOMMEND:
○ Email platform – https://lovesdata.co/zrLd7
○ Course platform – https://lovesdata.co/2Zzfq
○ Data connector – https://lovesdata.co/oOWkI
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Great work, keep up!
great video, thanks for all the updates 🙂
Just a quick question: Isn't the consent trigger for GTM the same thing as Google Consent Mode? What's the difference? when Consent Mode was announced it included GTM as one of the compatible platforms. Event the cookies "ad_storage" and "analytics_storage" are the same.
Positive comment here
So insightful! Thank you Benjamin for this amazing update!
Great summary thanks, but overwhelming for someone like me who hasn't put his toes into GA yet.
Great update as usual. Thank you very much for these insightful videos.
Thanks Ben! Super clear and super helpful – change nothing!! 🙂
Thank you for all your help Benjamin.